Unit 14 P1 Explore different types of radio stations

 Radio Industry Operations 

National commercial -

Makes money by having advertisement on radio stations. Some examples of stations are Capital London and Absolute Radio. National commercial purpose is to get big audiences to listen to their stations and make money by doing so. They also use advertisements to get money. Typical content that is aired in National commercial radios are mainstream and popular content, so content that is 'trending'. They do this because they have a global reach of the whole of  UK.

Public -

Is funded by licence fee and contains no advertisements. BBC Radio 4 is an example of a public radio. Their purpose is to educate while also entertaining the listeners. Their typical content is mostly based on, documentaries and dramas (no music). Their reach is to public people in the area. 

Regional - 

Radio services for a particular area. (opposite of National audience) Such as, Time FM and Absolute Radio. They express their own style and provide what locals want. Such as what is going on in their region. So typical content would include smaller local stories and charity work. They are funded by the locals and by sponsorships and ads. Reach is from people in Essex, who may be small but are dedicated audience to their radio station.  

Community -

Radio service offering a third model of radio and broadcasting in addition to commercial and public broadcasting. (Small, micro local, non-profit radio stations) Radio stations such as, ABC FM and 1 BTN. Their purpose is to include a diverse mix of cultures and interests (Experimental music) They fund themselves through companies who pay them to put ads on their radio station in between shows. Typical content for a community radio station includes, news, information discussion, cultures and interests. Their reach is local (UK).

Internet - 

Digital audio service transmitted via the internet. (webcasting) Examples of Internet radio stations are, CBC Radio Three and BBC. Listeners can tune in anywhere as long as there is a internet connection. They make money by putting advertisements and taking sponsorships. They air lots of different types of content because its via online. So their reach is global. 

Non-profit -

They do not accept on air ads or sponsorships on air. BBC Radio and BBC Radio Three are examples of non-profit radio stations in the UK. Their purpose is to make work public at low cost and spread good words in online radios. Since they do not earn money by airing ads or sponsorships they instead make income by, relaying on subsidies or from non-profits. Such as universities or listeners contributions. Typical content from them includes charity work and online radio stations. They have a small scale audience reach.